
DIFFERENTIATION BY DESIGN®
Empowering Transformation Through Organization Design
Navigating Transformational Change?
Download your FREE guide today and discover how Becoming an Alignment Leader® will help you become the architect of an organization that achieves strategy & results.

At AlignOrg Solutions, we drive growth and marketplace success, empower transformational change,
and foster a differentiation advantage – all through organization design.
For 25 years, we have partnered with global organizations and industry-leading Fortune 500 clients to provide
a powerful launch pad for designing and implementing successful change.
Our Solutions
Designing the Organization
Want to align your organization’s capabilities to enable marketplace success?
Whether your organization needs to become more effective, engaged or streamlined, we help you design your organization to create differentiation, deliver distinctive capabilities, and keep costs in check.
Creating Differentiated Strategy
Need to crack the code on gaining competitive advantage or clarifying the implications of strategy?
When your next level of growth calls for improved effectiveness and competitiveness, we help you articulate your unique position for winning in the marketplace and identify what it takes to crack the code on success.
Leading the Design
Seeking transformational leadership to support lasting change?
Strategy provides a destination and great design marks the path, but ultimately, the Alignment Leader® guides their organization to success. We help you become leaders who architect, communicate, exemplify and facilitate sustainable change.
Managing the Transformation Journey
Want to be in the ranks of the 30% of change efforts that succeed?
Knowing precisely how and when to grow can be challenging. We help you master the unique applications of managing change in the context of organization design and transformation.
Building Capability
Want to build the organization design muscles you need to drive transformation?
In creating the growth you know is possible for your organization, you need your leaders & practitioners to be empowered to facilitate that evolution. Through our comprehensive certification programs & workshops, we help build strong internal organization design partners.
Our Clients Include

Events
The Conference Board Change, Transformation and Organization Design Conference
Join us in New York, NY June 21 – 22 for the Change, Transformation and Organization Design Conference!
Learn MoreOD Network 2022 International Conference
Join us in Orlando, FL June 8 – 11 for the Organization Development Network’s 2022 International Conference!
Learn MoreOrganization Design Forum Conference 2022
Organizations have been challenged to evolve in times of high disruption. Join us in Louisville, KY on Apr. 12 – 14, 2022 where we will explore themes related to purpose and positive impact.
Learn MoreFree Webinar: How To Organize For A Differentiated B2B Customer Experience
Join our webinar with The Conference Board to learn how to ensure your organization is aligned to support an overall customer experience strategy.
Learn MoreFree Webinar: Getting the Most Out of Matrix Operating Models
In this webinar, we will discuss matrix dimensions, the most typical reasons for failure, specific strategic and operational matrix issues, and the necessary elements of a successful matrix structure.
Learn MoreFree Webinar: Move the Dial on DEI: Overcome Stumbling Blocks and Create DEI Initiatives That Last
Discover common stumbling blocks that interfere with successful DEI initiatives in organizations that wish to increase diversity & improve equity and inclusion.
Learn MoreIn the News
Leading the Charge for Change?
Whether you are restructuring, consolidating, merging, acquiring, or experiencing new growth, organizational change need not be insurmountable.
Download your FREE chapter from Mastering The Cube to begin replacing your stumbling blocks with building blocks, and become a leader skilled at strategic organizational alignment.
“…read this. It is omniscient,
efficient and sufficient.”
– Clayton Christensen, Professor, Harvard Business School

Latest Insights
Simplified Sales Organizations Improve Customer & Employee Experience
As organizations grow and evolve, commercial functions like sales and marketing often become too complex. Reducing the complexity of these organizations contributes to employee experience as well as the customer experience – and the bottom line.
3 Keys to Helping Your Employees Succeed With Change
Change is most successful when employees clearly understand their roles. These steps are key to helping your employees through the change process.
Implementing Regulatory Change In Ways that Engage Employees
Sometimes creating a culture of engagement clashes with the need for regulatory compliance. How can you implement regulatory change in ways that engage employees?
How To Use Net Promotor Score To Design For Customer Experience
Two ways to think about NPS for customer experience is 1) how you react to issues and 2) what you do “wow” the customer.
Implementing a New Business Model That Creates Customer Stickiness
What makes us repeatedly choose one company over another? What choices can organizations make that create customer “stickiness”?
Maintaining Customer Satisfaction During Change Transformation
The availability of countless tools, software and management systems, customized training programs, and strategic planning applications, makes it easy to forget the reason we have them in the first place. The reason is the customer.
Strategy Implementation Your Customers Can Feel
How do you deliver an unforgettable customer experience that differentiates you from competitors? Make sure you’re facilitating strategy implementation your customers can feel.
Facilitating a Positive Customer Experience: Dos and Don’ts
Learn tips on how you can succeed in creating a positive customer experience that will generate increased customer loyalty and create marketplace differentiation.
Finding Out What Really Matters to the Customer
Often, what actually drives customers’ buying behavior may be unrelated to what they say they want. The things customers say and believe aren’t always what forces their actions or decision.
Organization Redesigns Must Start With Customer Experience
Making sure all stakeholders understand how they link back to the customer is an important step in maintaining a customer-centric design for your organization.